2026 MAXIM SUPER BOWL PARTY

BAY LIGHTS AND FOOTBALL NIGHTS

SUPER BOWL LX WEEKEND

SAN FRANCISCO

Welcome to the next level of Maxim - Maxim Experiences. Maxim is a leading brand in lifestyle and entertainment and their events collectively embody luxury, style, and sophistication. Maxim brings you the most highly anticipated and influential parties year after year. Combining sports, music, fashion and art, Maxim delivers all the elements to excite the senses. Experiential production, theatrical lighting, concert-level sound, and unique brand activations enhance your experience.

VIP Exclusives is your Official VIP Host for the 2026 Maxim Super Bowl Party in San Francisco. Each year, Maxim curates and delivers a new and spectacular themed event. By selecting the perfect venue, creating an exciting theme, securing A-List talent, and delivering an amazing guest experience, Maxim continues to dominate the Super Bowl LX party scene in San Francisco. No other Super Bowl Party has spanned over two decades, making Maxim the must-attend iconic event during Super Bowl weekend. This year we will be taking over The Midway for a one-night extravaganza on February 7, 2026. This is the #1 VIP Party of Super Bowl LX Weekend.

Enjoy videos and pictures from the past 8 years of Maxim parties on our media page and see what the buzz is all about. Now YOU can be a part of the next incredible Maxim Experience. We know planning for Super Bowl LX weekend begins early, so call us now to secure your reservation. Official Tickets and VIP Tables can be reserved before the onsale at 1-877-MAXIM-02. Our friendly VIP Hosts will answer all your questions, provide you with an unparalleled level of personal service and help you plan your Maxim VIP Party Experience in San Francisco.

The Maxim Super Bowl party sells out early every year.

This is your opportunity to purchase tickets at the lowest available rate.

PERSONAL VIP SERVICE

OFFICIAL TICKETS, VIP TABLES, VIP SERVICES

LOWEST AVAILABLE PRICE

CLICK TO CALL

THE MIDWAY

900 Marin Street

SAN FRANCISCO, CA, 94124

ENTERTAINMENT

2026 MAXIM SUPER BOWL PARTY

SAN FRANCISCO

HUGEL

LOUD LUXURY - LARRY JUNE (LIVE) - PLASTIK FUNK - DJ UNKOMMON

AND MORE

At a Maxim party, you can always count on an incredible night of entertainment. World-famous DJ’s, iconic rap stars, pop-music sensations and and surprise guests have taken the Maxim stage year-after-year. Check out Pictures and Videos from previous years to see what the buzz is all about.

Be a part of the action. See your favorite performers up close, sit onstage or even get a backstage pass. We have ticket options for everyone. We want to make sure that you have the experience of a lifetime.

HEADLINING PERFORMANCE

Global House Sensation HUGEL HEADLINES The 2026 Maxim Super Bowl Party for an Unforgettable Celebration during Super Bowl XL Weekend

HUGEL is one of the most electrifying forces in global dance music today—a DJ and producer whose sound fuses deep house, tech house, and infectious Latin rhythms into an unmistakable signature sound. Born in Marseille, France, HUGEL rose from local club residencies to international stardom through pure musical instinct and relentless energy behind the decks. His breakout track “Bella Ciao (HUGEL Remix)” became a worldwide phenomenon, racking up hundreds of millions of streams and cementing him as an artist who knows how to create unforgettable dancefloor anthems.

HUGEL continues to dominate the U.S. and global dance scene with sold-out headline shows at legendary venues including Space Miami, Superior Ingredients in NYC, and Academy Los Angeles, alongside packed residencies at Ibiza icons Pacha and Ushuaïa. A fixture at the world’s most prestigious festivals—EDC Las Vegas, EDC Mexico, Tomorrowland, Lollapalooza, Parookaville, World Club Dome, and Mysteryland—HUGEL consistently performs for massive crowds on enormous stages. That’s exactly what makes his appearance at The Maxim Party at the Midway during Super Bowl LX weekend so special: this is an intimate, high-energy setting where VIP fans get closer than ever. It’s no surprise this performance is already being talked about as one of the most anticipated events of the entire Super Bowl LX weekend.

PERFORMING

One Billion Streams. One Unforgettable Night. Loud Luxury Live

Canadian DJ and producer duo Loud Luxury are one of electronic music’s most electrifying live acts. Their breakout smash Body (feat. Brando) didn’t just dominate dance floors—it went multi-platinum, topped international charts, and helped define global festival playlists. That track alone earned them a JUNO Award for Dance Recording of the Year and has amassed over a billion streams worldwide, cementing their place as chart-topping stars with mass appeal.

Beyond their JUNO success, Loud Luxury have garnered multiple chart hits on Billboard’s Dance charts, Platinum plaques in North America and Europe, and frequent radio rotation thanks to their pop-forward, vocal-driven house sound. Their ability to cross from club floors to mainstream playlists has earned them both industry respect and a deeply loyal global fanbase.

Onstage, they blend their biggest anthems like Love No More and I’m Not Alright with unexpected mashups, and adrenaline-pumping house beats that keeps crowds anticipating the next beat and wanting more.  You will see the meaning of high-energy when Loud Luxury takes the stage.

PERFORMING

Good Job, Larry — You are One of San Francisco’s Finest

Larry June is bringing the energy, the hustle, and the independent boss mindset to the stage — and seeing him live is a must-see for real fans of West Coast hip-hop. Known for his smooth delivery, motivational bars, and luxury-lifestyle aesthetic, Larry June has carved out his own lane as one of the most respected independent artists in the game. Every show feels like a victory lap, blending laid-back confidence with undeniable stage presence that keeps crowds locked in from start to finish.

Over the years, Larry June has built an elite catalog with standout projects like Spaceships on the Blade, Mr. Midnight, Cruise USA, and the critically acclaimed The Great Escape with legendary producer The Alchemist. His music consistently charts on Billboard, racks up hundreds of millions of streams, and earns praise for its authenticity and replay value. No gimmicks — just real game, real stories, and a sound that resonates deeply with fans who appreciate growth, independence, and success on your own terms.

Fresh off major releases, sold-out shows, and collaborations with some of hip-hop’s most respected names, Larry June brings all the flavor to the Maxim Big Game Party.  

PERFORMING

This Is Your Sign — Plastik Funk Is In the House

Coming off major festival appearances, international bookings, and continued chart success, Plastik Funk is riding serious momentum into 2026.

Plastik Funk is bringing unfiltered house energy, high-impact drops, and crowd-pleasing favorites to the stage — and his sets are built with precision. Known for infectious grooves and peak-time power, Plastik Funk is a global favorite.

With a catalog that includes dance floor staples like Dr. Who?!, Who, and Recess, Plastik Funk has earned support from top DJs worldwide and consistent placement on major house charts and playlists. Live, Plastik Funk thrives on connection and momentum. Expect seamless mixing, crowd-lifting builds, and surprising transitions that demonstrate a command of the crowd.  

PERFORMING

DJ unKommon REVEAls why his FANS get THE FEELS

DJ UnKommon is not just an artist behind the decks, he’s a visionary entrepreneur, producer, and creator who has built the unKommon brand from the ground up with the same intensity he brings to his music. When you walk into to the Maxim Big Game Experience, you feel his vision come to life. Inspired by this energy, he goes further, and provides you with a soundtrack to go with the vision.

Already working with top artists such as Tiesto, David Guetta, Calvin Harris, Kygo, and Rampa, DJ unKomm0n had the privilege of being surrounded by the best. He found his own passion for mixing and producing music, and developed his own unique style. By blending high-energy house, open-format flair, and crowd-reading precision, UnKommon carved out a lane that bridges his vision for the evening with the perfect soundtrack. He then performs it himself. This is what makes every set deeply personal, intentional, and unforgettable.   

Now in the spotlight, and performing at events and festivals all over the world, DJ unKommon takes you on his musical journey. Join his legions of passionate fans when he takes the stage at the 2026 Maxim Super Bowl Party.

MAXIM PARTY

OFFICIAL TICKETS, TABLES AND VIP SERVICES

VIP Exclusives has your Official Tickets and VIP Tables to the 2026 Maxim Super Bowl Party - Bay Lights and Football Nights. Our VIP Hosts are onsite at the event to make sure that you have the experience of a lifetime. We guarantee the lowest available price for all Tickets and VIP Tables.

Our goal is to provide you with the highest level of personal service. It will be our pleasure to arrange a first-class VIP Table experience for you and your guests. When you call us, we will discuss your VIP Table inclusions and help you select the best possible VIP Table location with Real-Time availability. Want something more? We can customize a VIP Table or package for your group. You will always receive the lowest available rate. Our VIP Hosts are available to answer all your questions and assist you with your planning..

Each event is a unique experience. Our goal is to make sure that your 2026 Maxim Super Bowl Party Experience exceeds your expectations. We look forward to speaking with you.

VENUE FLOORPLAN

The 2026 Maxim Super Bowl Party is an exclusive, group driven experience. This event is Table Reservation only, however there is a limited number of Shared Lounge and VIP Mezzanine Tickets available for purchase. General Admission tickets will not be offered for this event.

The Midway San Francisco - Venue Layout for the 2026 Maxim Super Bowl Party.

The image displayed above is the Main Floor which includes the Stage and VIP Table areas. The Main Floor is reserved for VIP Table guests only. The Venue Floorplan also shows Platinum Mezzanine and Gold Mezzanine Tables that are located on the Mezzanine level.

The Mezzanine Level 0verlooks the Main Floor.

* Please note that VIP Mezzanine Tickets holders do not have access to the Main Floor, only the Mezzanine. *

:: VIP MEZZANINE TICKETS ::

**** NFL CONFERENCE CHAMPIONSHIP FLASH SALE! ****

EARLY ENTRY TICKET. MUST enter prior to 9:30 PM

$199

STANDARD ENTRY while they last!

$596

$350

(Both prices per person incluSIVE OF tax and fees)

aLL vip mezzanine tickets Include:

• Open Sponsored Bar

• Access to VIP Mezzanine (Standing Room Only)

• Expedited VIP Entry

• Access to Brand Activations

• Access to Outdoor Patio Area

::VIP DORSIA LOUNGE: TABLE AREA::

$800

(price per person incluSIVE OF tax and fees)

IncludeS

• Access to the VIP DORSIA LOUNGE: TABLE AREA with Unlimited Sponsored Drinks

• Waitstaff Service in the DORSIA Lounge

• Unreserved Open Seating in the DORSIA Lounge (First Come First Serve Basis)

• Expedited VIP Entry

• Access to Brand Activations

• Access to the Outdoor Patio
  

:: SHARED VIP TABLE TICKET ::

$1250

(price per person inclusive of tax and fees)

(3 Ticket Minimum Purchase Required)

Includes:

• Access for (1) to a Shared VIP Table (Table Location Assigned upon Arrival)

• Dedicated Table Area with Couch

• Unlimited Sponsored Bottle Service

• Waitstaff Service• Expedited VIP Entry

• Private Security

• Access to Outdoor Patio Area

• Dedicated Host

:: VIP TABLE PACKAGES ::

$10,000 - $65,000

(Price Excludes tax and fees)

IncludeS

• Admission for up to 12-25 Guests Depending on the Package

• Sponsored Bottle Package

• Premium Tequila and Premium Champagne Package

• Expedited Private Entry

• Private Security

• Dedicated Table Area with Couch

• Bottle Service

• Waitstaff Service

• Dedicated Host

THE VIP EXCLUSIVES DIFFERENCE

• Official VIP Host for the 2026 Maxim Super Bowl Party Experience.

• This is the #1 Party of Super Bowl LX weekend in Santa Clara and the San Francisco Bay Area.

• Official Tickets, Tables and VIP Services at the lowest available price.

• Call us for REAL-TIME VIP Table Selection and Location.

• Specializing in individual, group and corporate hosting. We know how important the details are. Our expert staff will answer all of your questions and assist you with purchasing one ticket or an incredible VIP Table experience for you and your guests.

• Our VIP Hosts are onsite at the party and available to you before, during and after the event.

• Visit our Media page for details on prior Maxim Experiences. See what the VIP experience is all about!

Now It’s Your Turn to Own the Red Carpet